Thursday, December 24, 2009

[TRANS] 091221 'News Track' TVXQ Issue... How Does Japan See It

Please read the Translator's Note

'News Track' will reveal the Japanese people's reaction to the TVXQ controversy.
'News Track' of SBS will air on the 23rd, and will look back on the Hallyu market in Japan that has existed for ten years. 'News Track' will first look into how the recent disbandment controversy of TVXQ ,a group that became Asia's top group in five years of entering the Japanese music industry, will affect the Hallyu Wave.
TVXQ broke the thought that "All Hallyu fans are middleage women," by extending the scope of their Hallyu fans to teens and those in their twenties. Also, TVXQ ranked third overall in DVD and album sales in 2009 and earned 90 billion Won. 'News Track' is planning to go in depth and see how TVXQ's disbandment rumors will affect the Hallyu Wave in Japan.
'News Track' will interview Japanese TVXQ fans, music critics and broadcasting company representatives and ask them of their opinions of the TVXQ disbandment crisis.
Also, 'New Track' plans to talk of Ryu Siwon, who has released 18 albums, and Yoonha, who has been the spokesperson for the Japanese Tourism Agency for three years, and show how they create a 'New Hallyu' that could not be filled by idol groups.

Source: [reviewstar+DNBN]
Translation credits: jeeelim5@tohosomnia.net
Shared by: tohosomnia.net
Do not remove/add on any credits

 

(omitted)

'News Track' interviewed fans, music critics and broadcasting company representatives on the issue at hand. They all showed deep interest in the TVXQ disbandment controversy.
The group's contract with AVEX expires in June. The five are still performing together as five in Japan but the future of TVXQ is bleak. This is why TVXQ's disbandment controversy is not only one group's porblem, it is the Hallyu Wave's problem as well. The show questions what Hallyu music will withstand this controvery and continue on.

Source: [newsen+DNBN]
Translation credits: jeeelim5@tohosomnia.net
Shared by: tohosomnia.net
Do not remove/add on any credits

T/n (I know it's long but please read it): First of all, please don't shoot the messenger. I bring you this news with a heavy heart, I even considered not translating it at all even though it was posted on DNBN two days ago. As you can see, SBS clearly does not know the difference between 한류 (Hallyu) and 현지화 (Integration). Had TVXQ been a real Hallyu group, they would have probably gotten their first single in the top ten on the Oricon Charts, put out a couple more singles and focused on their activities in Korea. However, THSK started out in 77th place with 'Stay With Me Tonight'. It took them five years to get to Tokyo Dome and it was filled with hardships so heartbreaking and demeaning that we do not even know of. They left Cassiopeia for one year and seven months to achieve more in Japan. They battled depression, and did everything from eating raw horse meat for a TV show, giving out business cards of THSK in hopes of raising popularity, suffering through a language barrier and singing 'O Jung Ban Hap' on a piece of cloth at a college for free right after winning a Grand Slam in Korea. The fact that a major broadcasting company, not even a cable show, but one of the three biggest broadcasting companies in Korea deems it necessary to take five years of hard work and step on it by classifying TVXQ as 'Hallyu' is vile. Cassiopeia, and Bigeast alike, are outraged at this classification, please keep this in mind. Also keep in mind that SBS and SME have a close relationship (which can be seen by the fact that SBS clips were included in AADBSK1, AADBSK2, not sure about AADBSK3 and SBS was in charge of filming the showcase for 'O Jung Ban Hap'). And it makes you wonder, how did they know that THSK's contract expires in June?

Another related post :

[NEWS] Cassiopeia Got Angry Towards Tonight Korea SBS ‘News Track’

Cassiopeia Got Angry Towards Tonight Korea SBS ‘News Track’

“They are not Hallyu stars!”

The term ‘Hallyu stars’ refers to celebrities who are already popular in Korea, yet they go to other countries (including Japan) and hold a short-term event in the destination country to get more income and fans.

And they (TVXQ) are not Hallyu stars!
They are local stars! (T/N: from word ‘localization’)

What does mean by local star is… the artists must go along with Japanese method/system, make debut as rookies in J-POP and do entertainment activities according to system that is ruled for rookie in the local industry. Regardless the treatment they have for their star status in their home country, these artists have to work hard and make all great efforts as rookie.

The term ‘Hallyu stars’ have also been recognized in Japanese entertainment industry, therefore for a program from such big TV channel, the program officials should have been more careful and look for more understanding on the differences between localization and Hallyu.

These protests and opinions from Cassiopeia were revealed through a preliminary survey before the broadcast, however since the broadcast time is approaching thus the program officials couldn’t modify the program’s content in sudden, SBS offered to write apology sentences for having mistaken in describing TVXQ as Hallyu stars on their homepage and will also display news ticker about the protest directly during the broadcasts.

- omitted -

SBS ‘News Track’ will be airing today on December 23rd, at 11 pm.

credit: korea news + chara
trans: sharingyoochun

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